Partner Benefits

What is Advantage+? Advantage+ is a new transactional opportunity that has been identified by a Partner and is approved via system logic. Advantage+ registrations are registrations below a list license value of less than $250,000 USD for non-global customers in AMER, EMEA, and APAC.

  • Partner Benefits:
    • Earn Discounts
    • Protect Your Deals
    • Valid for 90 days
  • Who is eligible to participate in Advantage+?
    • Authorized VMware Partners in the Partner Connect Program
    • Partner Levels: Select (Deal Protection Only), Advanced (Full Benefits), Principal (Full Benefits), Pinnacle (Full Benefits)
    • Business Models: Solution Reseller, Solution Builders (OEM Only, Deal Protection Only)

What is Partner Value Registration? A Partner Value Registration is a registration identified by a Partner that displays partner value add. These registrations will be accompanied by a Joint Value Plan where Partners can display their Value on large opportunities. Decisions on Partner Value Registrations will be made by the VMware sales team and are based on strategic value add. Partner Value Registrations are registrations at or above a list license value of $250,000 USD in AMER and EMEA. They may also be registrations for global customers in AMER or EMEA at any deal size.

  • Partner Benefits:
    • Earn Discounts
    • Protect Your Deals
    • Increased co-selling with VMware
    • Valid for 180 days
  • Who is eligible to participate in Partner Value Registration?
    • Authorized VMware Partners in the Partner Connect Program
    • Partner Levels: Advanced, Principal, Pinnacle
    • Business Models: Solution Reseller, Solution Builders (OEM Only, Deal Protection Only)